[Resource] Research on Data Use in Business

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There aren’t many in-depth articles/research that talks about how senior business leaders use data in business and so when I stumbled on a three part series by Chris Dowsett (Head of Marketing analytics at Instagram), I had to share that with you.

Read here:
https://medium.com/@chrisdowsett/research-on-data-use-in-business-part-one-1d313289f698